NYC. This is where FRASSAÏ was conceived. City of magic, where every dream is worth pursuing... Our brand has a strong New York identity because we have lived and breathed New York, and there is no escaping its influence! We find balance to this vibrant, sometimes hectic vibe in the calmer Southern Hemisphere. Opposites attract, or so they say. New York and Buenos Aires are part of our DNA, as are fragrance, gastronomy, and the arts. We believe that jewelry is more than mere adornment. In fact, we do not create for special occasions, because we think that every day is a special occasion, every day is an opportunity to chase your dream and express yourself.
We hope you enjoy it and embark on this sensorial experience with us!